Boston Whaler Wins NMMA Award

370 Outrage goes beyond fishing with a family-friendly boat that provides entertaining and comfort for boaters

Ten marine manufacturers were honored for innovation at the 2010 Miami International Boat Show by the National Marine Manufacturers Association (NMMA) and Boating Writers International (BWI). full release

The 370 Outrage by Boston Whaler stands out because it shows how fishing boat manufacturers are offering more than just fishing amenities. They are adding elements of comfort – both inside and on the deck – that make boating enjoyable for the entire family. (yes men, the women and kids are joining you!)

Judge Alan Jones said, “Boston Whaler took a hardcore fishing boat and made it family-friendly and versatile enough to spend a week plus on the water.”

Features that helped the 370 Outrage win the innovation award include the elimination of the motor well, forward sun pad with underneath storage, retractable shade top and molded in bow thruster.

Even more impressive, the 370 Outrage won in the “Cruisers (25’ to 140’ including fishing craft)” category with some pretty big competition.

It’s clear that Boston Whaler is serious about making fishing boats a more comfortable experience for everyone.

Congratulations to Boston Whaler and SureShade®, the manufacturer of the innovated retractable shade top that helped them win the award!

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Diane Seltzer

Founder & Editor at My Boat Life

Diane is the founder of MyBoatLife.com as well as the boating lifestyle site for kids BoaterKids.com. Active in the boating industry, Diane is also the CMO of Epoch Boats, an all-electric hydrofoil boat startup.