selfie contest west marine

West Marine Launches “Red, White, Blue & a Selfie Too” Social Media Contest through July 4th

West Marine, the world’s premier Waterlife Outfitter, is giving America’s love of selfies a patriotic twist with its first “Red, White, Blue & a Selfie Too” social media contest, offering participants the chance to win a $2,016 West Marine gift card.

The contest is set to take place at West Marine stores across the U.S. and Puerto Rico from June 25-July 4, 2016.

Beginning June 25, each of West Marine’s 261 retail store locations will give 50 American flag paper fans to would-be contest participants.

The front side of the fan features the American Flag:


…while the back side outlines pertinent contest details and instructions:


How to Enter the Selfie Contest:

• Take a selfie with the fan showing the American flag
• Upload the image to Instagram or Facebook and include the hashtags
#2016Bucks4Me and #WestMarine
• Post by July 4 in order to be eligible to win the $2,016 gift card

Each West Marine store will have exactly 50 paper fans to give away, and additional fans can be downloaded at The winning entry will be announced July 8 and contacted directly by West Marine.

“Our social media contests have been gaining popularity, and we’re so excited to see what photos form our first ‘Red, White, Blue and Selfie Too’ contest will look like and what creative ways our customers choose to show their patriotism,” says Laura Berry, West Marine Senior Marketing Manager.

For more details about the Red, White, Blue & a Selfie Too contest, plus all of the contest rules and regulations, please visit

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Diane Seltzer

Founder & Editor at My Boat Life
Diane is the founder of as well as the boating lifestyle site for kids She is also active in the boating industry, serving as the marketing director for a marine sunshade product, SureShade, and founder of Marine Marketing Tools, a collaborative site for sharing marine marketing best practices. Diane is also the author of the children's book The Amazing Adventures of Boat Girl.

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